Google AdWords is by far the most effective and efficient online advertising program for any online business - not just those who have AdSense running on their pages. The program basically places relevant advertisements on your website pages, and this is how the Google ads can bring you revenues. There are different Google AdWords Templates that you can use for yourself or for your affiliates to help them create effective ad campaigns. However, as with any template, there are things you can do to tweak it to make it even more effective for you.
- Choose a URL that is related to the content on your site. This will attract searchers. Note that if your site content changes often, the search engines can query it often as well. So, it's best to choose a relevant keyword for your ads.
- Use a search ad template that makes sense to you. Make sure you know the type of ad you want to display on your page. Are you going to use an image or text? You also need to choose the color of the text or image you use in your ad.
- Don't make your ad too long. Note that the longer the ad, the longer it will take for the surfer to get your ad. Also, note that if you make your ad sound like an advertisement you've seen before, the chances of getting clicks from surfers are lower. This is because they may have read a similar ad before. And since they are surfing the Internet, they are not likely to click on a long advertisement again.
- Keep it simple. Note that your page content has to be relevant to the ad. So, if you're selling shoes online, don't put up a sports section if your main product is fishing. It doesn't matter what you are selling. Just make sure your visitors will understand where to find what they are looking for.
- Be creative and put up an ad that is different. The best template ads will have different backgrounds and different texts. This will make them stand out from the other ads. And, most importantly, it will make the surfer curious to know more.
- Don't be afraid to use animation or audio. These can really spice up an ad. If you're having problems finding a good google advertisement template, just Google the term "Google AdSense ads". You'll find many sites that offer free templates and advice on how to place them on your site.
Your success with the AdSense program depends on one thing. That is, how well you select your AdSense ad template. Don't rely simply on what Google suggests. Make sure that the template you choose is really appropriate for your site. It should be interesting and informative at the same time. Refer at https://en.wikipedia.org/wiki/Digital_marketing to also learn about digital marketing’s purpose.